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The EU’s New Era of Political Transparency  Europe is entering a new phase of digital accountability. With the EU Regulation on the Transparency and Targeting of Political Advertising [...]

Q4 is here and the biggest advertising season of the year is already in motion. But it’s not too late to make your campaigns stand out with Neuwo’s cost-effective [...]

In today’s fast-moving digital ecosystem, content relevance, precision, costs and ease of use define competitive advantages. Neuwo’s contextual AI brings publishers, advertisers, [...]

Contextual targeting has emerged as a privacy-friendly alternative to cookie-based approaches. We are proud to launch the Neuwo RTD Module, an extension of our powerful Edge API that brings [...]

We have built and implemented a classification based on the IAB Audience 1.1 taxonomy. Contrary to its original purpose, we apply it contextually. This means that we use the content of the [...]

In 2025, the importance of being prepared for the shift to contextual targeting cannot be overstated. Advertisers must adapt to a landscape where traditional audience segmentation methods give [...]

52.29.131.132

What is NeuwoBot? NeuwoBot is a software that visits web pages and analyzes their content to serve relevant ads on them. NeuwoBot is identified by the following user agent: NeuwoBot/0.1 Why does [...]