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Brand safety
A verdict on whether the page is a safe place for ads, paired with a confidence score. Use it as a hard gate in your SSP or pass it through on the bid request as a signal buyers can act on.
The Neuwo AI classification
live demo
Drop in a link or paste an article. See topics, brand safety and IAB taxonomy come back in milliseconds.
Request
Analyse a web page
Point Neuwo at any article link. We fetch the page, extract the content and classify it for you - perfect for widgets and page-onload enrichment.
Results
Ready to analyse
Request
Analyse article text
Already got the article body? Paste it in and we'll return the analysis - handy when you own the content or want to classify before publishing.
Results
Ready to analyse
What you get back
Every classification returns three independent layers of intelligence. Combine them to power safety gates, contextual targeting and audience discovery without ever dropping a cookie.
Neuwo Categories
Semantic concepts detected on the page, ranked by confidence so you always see the topic depth, not just the keyword. Mapped against Neuwo's 10,000+ topic taxonomy and kept current with the demand.
Industry taxonomies
IAB Content Taxonomy 3.0, Google Topics, and IAB Audience Taxonomy 1.1 covering demographics, interests and purchase intent. Ready to plug into any DSP or ad server.